Our Story

Form & Frost is an agency based in London, born from a shared admiration for Nordic design and culture. With roots in interior architecture, branding, PR, and sales, we bring together our experience to connect Scandinavian makers with design professionals, dealers, and trade clients in the UK.

It began with a simple idea: to bring two perspectives closer. One of us studied interior architecture and went on to work across marketing, sales, and branding for Scandinavian design companies. The other founded Nordik Simit, a platform dedicated to promoting Nordic art and culture, and worked closely with Nordic design brands.

Together, we found a shared language in the balance between form and frost, and a way of seeing that feels both calm and precise.

What We Do

We represent Nordic design brands and help them build meaningful visibility in the UK through representation, PR, and brand partnerships. Our work includes building long-term relationships with retailers, interior designers, and the design press, as well as developing communication strategies that translate each brand's values into new contexts.

For us, it is not about following trends, but about cultivating connections between culture and commerce, makers and markets, ideas and opportunities.